Listing Details:

  • Business Category:     Marine or Boat Dealer 
  • Price:                             $7.95m (Includes 8.5 acres of Prime Real -                                               Estate)
  • Gross Revenue:           $8.65m (Trailing 12 months) 
  • SDE:                              $582,263         
  • Reason for Selling:      Retirement   
  • Location:                                Upper Wisconsin
  • Employees:                  15

Business Description:

This highly respected and iconic Boat Marine in the Upper Midwest is now for sale.  For over 50 years, this profitable family-owned business has offered marine sales, service, and storage to a loyal customer base, where demand for premium boats, pontoons, and accessories has never been higher.

The business features a main showroom in the heart of the community with direct lake access, along with two additional locations totaling over 8 acres of prime real-estate for boat & motor storage, or other commercial needs as desired.

Competitive Advantages:

Exclusive dealer relationships are in place, along with a seasoned & dedicated staff to offer exceptional sales & service for continued repeat business.  Current owners will agree to a strategic transition plan for a smooth acquisition, and take advantage of the brand name which holds significant value in the marketplace.  

Growth Potential:

A new ownership team could recognize tremendous growth potential both with boat storage and maintenance, along with a revived sales and marketing strategy which could include an on-line sales presence, and expanded product line.  


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